As the FMCG segment hunts for new ideas and ways to sell, Fisayo Ojelabi and I chatted about the KEY things that decision-makers in Nigeria should keep in mind as they thrash out their initial plans for 2020 and make drastic changes. Having worked with brands like P&G [past] and RB [current], Fisayo brings along
Open-market sales in a not-so-open market Is a new sales channel really the answer? This week, I had the opportunity to pick Chitwan Singh’s brain. Having contributed to the growth of FMCG leaders such as Britannia, Olam and now Godrej, his experience in working across multiple geographies is enlightening. As you know, 70 to 80%
This week, I had the pleasure of chatting with Mr. Godwin Ofobi, National Sales Leader of Beiersdorf Nivea, about the key parameters to track when scaling sales through supermarkets. Having contributed to the growth of companies like GSK, Unilever, Boehringer Ingelheim, and now Nivea, Godwin’s expertise span over 10 years in the FMCG sales and
Over the past few months, the various COVID-19 local news outbreak and control measures have had a great influence on consumer purchase behaviour. A recent study by Nielsen showed that the total FMCG sales growth is still high at 12.7% during these new stages. However, owing to the fact that consumers are taking a risk
At this point, you have received the email from us informing you about the up-gradation to our new plans that have some AMAZING exclusive beneﬁts reserved for very few businesses – people LIKE you, entirely for free! In this blog, we will attempt to make you understand more about the plans in detail so that
We know these are tough times, but we’re staying strong and positive; we hope you are too. These are the latest updates on the Omnibiz app: New filter options on the Customer analytics report With the reporting relationships/hierarchy you’ve set up in your roles settings; you can narrow down to specifics. You can view reports
We’ve just launched a number of new features that allow you to do more with your data. Now you can download all customer and sales data. What’s more? Now you can see a MAP view of your team’s activities too! All this enables you to make smarter business decisions for your growth. See the steps
New Reporting Relationships It can be difficult to manage teams and relationships, especially when you have a large team. We’ve made it easier to manage this on Omnibiz. Not only can you specify a user’s role and permissions, but you can also map them with exactly who they should be reporting to. Steps: From the
More businesses are opting for customer relationship software because such platforms combine marketing, support, sales to grow revenue and brand loyalty. Marketers have seen a jump in qualified leads with marketing automation, to nurture leads, thus resulting in increased productivity and revenue.
65% of CEOs say that their companies do a bad job of managing their sales pipelines. CRM software plays an important role in pipeline management and growth.
You can now access and update your work with little or no internet connectivity. All you have to do is enable Omnibiz Offline Mode in just a few quick steps.